Robert Ritacca

Product Design Leadership

Meta Toronto UofT

Over the last 13 years, I’ve overseen a diverse portfolio of multi-phase / multi-product design engagements for businesses across industries including; advertising, eCommerce, financial services, recruiting, and health care.

About Work

Experience

Years of total experience as a digital designer

Years of experience as a product designer

Years of management and leadership experience

Expertise

Skills

Situational leadership
User interface design
User experience design
Research & User testing
Service design
Visual design
Photography

Focus

Design direction
Strategic design thinking
Product roadmapping
Hiring & onboarding talent
Coaching & mentorship
Product delivery
Building design systems

Tools

Figma

Canon

Lightroom

Docs

WordPress

Credentials

Employment History

Senior Product Designer

Lead design direction to solve complex business problems at scale.
Collaborate with XFN partners to ship enterprise tools used by thousands of users, both internal and external to Meta.

Devbridge | acquired by

Cognizant Softvision

Devbridge (acquired by Cognizant Softvision in 2021) is a technology consulting firm specializing in design and custom software development.

Principal, Product Design Management

Managed the recruitment, career development, and utilization of a team of 4 Product Designers within the Toronto business unit.
Oversaw all design phases across a broad portfolio of multi-million/multi-product/multi-phase delivery engagements worth $25m over 4 years.
Led design efforts of mySCP, a multi-platform family of healthcare applications used by over 8,000 clinicians.
Led design efforts for multiple CIBC banking products, including CIBC First Caribbean, and CIBC SmartBanking for Business.
Facilitated company-wide training initiatives covering topics such as design systems and accessibility.

Senior Product Designer

Collaborated with cross-functional partners and client stakeholders to ship consumer-facing mobile, internet, and business banking products for CIBC
Coached, mentored, and trained junior to mid-level Product Designers

Instacart | formally known as

Unata

Unata was an enterprise software provider (acquired by Instacart in 2018) that powered the eCommerce & digital experiences for major grocery chains.

Senior Product Designer

Executed UX / UI design activities for Unata’s b2c eCommerce platform.
Saw through the delivery of working software from discovery to delivery.

AdParlor (acquired by Fluent)

AdParlor is an ad tech software provider (acquired by Fluent in 2019) that enables advertisers to launch and manage campaigns across Facebook, Instagram, Snapchat, LinkedIn, Youtube, and TikTok.

Senior Product Designer

Fengate Asset Management

Fengate Asset Management is a leading North American investment firm specializing in real assets, focusing on infrastructure, private equity, and real estate.