Robert Ritacca

Over the last 13 years, I’ve overseen a diverse portfolio of multi-phase / multi-product design engagements for businesses across industries including; advertising, eCommerce, financial services, recruiting, and health care.

About      Work


Years of total experience as a digital designer
Years of experience as a product designer
Years of management and leadership experience


  • Situational leadership
  • User interface design
  • User experience design
  • Research & User testing
  • Service design
  • Visual design
  • Photography
  • Design direction
  • Strategic design thinking
  • Product roadmapping
  • Hiring & onboarding talent
  • Coaching & mentorship
  • Product delivery
  • Building design systems


Employment History

Senior Product Designer

  • Lead design direction to solve complex business problems at scale.
  • Collaborate with XFN partners to ship enterprise tools used by thousands of users, both internal and external to Meta.

Devbridge (acquired by Cognizant Softvision in 2021) is a technology consulting firm specializing in design and custom software development.

Principal, Product Design Management

  • Managed the recruitment, career development, and utilization of a team of 4 Product Designers within the Toronto business unit.
  • Oversaw all design phases across a broad portfolio of multi-million/multi-product/multi-phase delivery engagements worth $25m over 4 years.
  • Led design efforts of mySCP, a multi-platform family of healthcare applications used by over 8,000 clinicians.
  • Led design efforts for multiple CIBC banking products, including CIBC First Caribbean, and CIBC SmartBanking for Business.
  • Facilitated company-wide training initiatives covering topics such as design systems and accessibility.

Senior Product Designer

  • Collaborated with cross-functional partners and client stakeholders to ship consumer-facing mobile, internet, and business banking products for CIBC
  • Coached, mentored, and trained junior to mid-level Product Designers

Unata was an enterprise software provider (acquired by Instacart in 2018) that powered the eCommerce & digital experiences for major grocery chains.

Senior Product Designer

  • Executed UX / UI design activities for Unata’s b2c eCommerce platform.
  • Saw through the delivery of working software from discovery to delivery.

AdParlor is an ad tech software provider (acquired by Fluent in 2019) that enables advertisers to launch and manage campaigns across Facebook, Instagram, Snapchat, LinkedIn, Youtube, and TikTok.

Senior Product Designer

Fengate Asset Management is a leading North American investment firm specializing in real assets, focusing on infrastructure, private equity, and real estate.

Graphic Design, Web & Marketing Consultant


Contact me

Looking for in-depth advice or feedback? I offer consultations for UX Designers.


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